Morning News

Netflix Announces a 10-for-1 Stock Split

By Ludovica SCOTTO DI PERTA
Published on Fri, 31.Oct.2025

Topic of the day

Netflix is splitting its stock. The company said its board of directors authorized a 10-for-1 stock split of its shares. “The purpose of the stock split is to reset the market price of the Company’s common stock to a range that will be more accessible to employees who participate in the Company’s stock option program,” Netflix said in the release. Netflix shares rose by 2.9% following the news. The stock split will be effective at the market open on Nov. 17. Last month, Netflix shares fell after the streaming company reported earnings below expectations, citing a continuing dispute with Brazilian tax authorities had negatively impacted financial results in the quarter.

Swiss stocks

The Swiss market ended slightly down on Thursday, after languishing in the red almost right through the day's session, with investors reacting to corporate earnings updates, and a report showing signs of an improved outlook in the Swiss economy. The benchmark SMI, which dropped to a low of 12,258.96 around later afternoon, ended the day's session at 12,309.63, down 4.47 points or 0.04%. Kuehne + Nagel ended nearly 2% down. Sonova, Nestle and Lonza Group lost 1.2 to 1.6%. Swatch Group ended nearly 1% down. Richemont, Schindler Ps, Sika, Givaudan and Holcim lost 0.5 to 0.77%. Logitech International rallied nearly 5%. VAT Group and Sandoz Group both gained nearly 4.4%. Straumann Holding and Swisscom ended higher by about 2.9% and 2.6%, respectively. Julius Baer, Swiss Re, ABB and Swiss Life Holding posted modest gains. A measure signaling future turning points in the Swiss economy strengthened further in October to the highest level in eight months, the results of a survey by the KOF Swiss Economic Institute showed. The economic barometer rose to 101.3 in October from 98.0 in September. Moreover, the indicator now climbs above its medium-term average of 100, indicating an improving outlook in the Swiss economy.

International markets

Europe
European stocks turned in a mixed performance on Thursday as investors reacted to a slew of corporate earnings announcements from the region, and digested the interest rate decisions of the Federal Reserve, the European Central Bank and the Bank of Japan. The ECB held its key rates unchanged, as policymakers assessed that the outlook was broadly unchanged, but still uncertain due to global trade conflicts and geopolitical tensions. The ECB said policymakers will 'follow a data-dependent and meeting-by-meeting approach to determining the appropriate monetary policy stance'. The pan European Stoxx 600 edged down 0.01%. The U.K.'s FTSE 100 crept up 0.04%, Germany's DAX ended 0.02% down, and France's CAC 40 closed down by 0.53%. Switzerland's SMI ended 0.04% down. Among other markets in Europe, Belgium, Denmark, Finland, Greece, Iceland, Norway, Poland, Spain and Turkiye closed weak. Czech Republic, Ireland, Netherlands, Portugal, Russia and Sweden ended higher. In the UK market, Standard Chartered gained 3.7% after reporting higher quarterly profit and lifting its income and return outlook. Profit attributable to ordinary shareholders was $1.03 billion, up 10% from $931 million a year ago. Basic earnings per share grew 7.7% to 44.5 US cents from 36.8 US cents last year. Airtel Africa, which closed with strong gains on Wednesday after upbeat results, gained nearly 2.5% today. Auto Trader Group, Centrica, GSK, Haleon, IAG, Games Workshop, Metlen Energy & Metals, Beazley, Hiscox, BP, Tesco, Informa, Sainsbury (J) and Endeavour Mining gained 1 to 2%. WPP tanked 16.1% after the company cut its growth forecasts. The British advertising major reported lower revenues in its third quarter and first nine months of fiscal 2025, with weak performance in all regions and business segments. JD Sports Fashion ended 3.4% down. Whitbread closed down by about 2.7%. Burberry Group, Segro, Glencore, Land Securities, Anglo American Plc, Babcock International, Entain, Pearson, Antofagasta, Diageo, M&G and Rio Tinto also ended notably lower. In the French market, Airbus climbed more than 2.5%. Engie gained about 1.2%.

United States
Stocks moved mostly lower over the course of the trading day on Thursday, with the Dow joining the Nasdaq and the S&P 500 in negative territory after seeing some strength early in the session. After ending Wednesday's trading at a record closing high, the tech-heavy Nasdaq showed a particularly steep drop, plunging 377.33 points or 1.6 percent to 23,581.14. The S&P 500 also slumped 68.25 points or 1.0 percent to 6,822.34, while the narrower Dow posted a more modest loss, slipping 109.88 points or 0.2 percent to 47,522.12. The weakness that emerged on Wall Street came amid a negative reaction to earnings news from tech giants Meta Platforms (META) and Microsoft (MSFT). Facebook parent Meta plunged by 11.3 percent to a five-month closing low after reporting better than expected third quarter results but forecasting an increase in AI spending. Software giant Microsoft also tumbled by 2.9 percentafter reporting fiscal first quarter results that exceeded estimates but also saying capital spending growth will accelerate this fiscal year. On the other hand, shares of Alphabet (GOOGL) jumped by 2.5percent after the Google parent reported third quarter results that beat expectations on both the top and bottom lines. Drug giant Eli Lilly (LLY) also surged by 3.8 percent after reporting better than expected third quarter results and boosting is full-year revenue guidance. Meanwhile, traders largely shrugged off seemingly positive developments out of President Donald Trump's highly anticipated meeting with his Chinese counterpart Xi Jinping.

Asia
Except for China, the major stock markets in Southeast Asia showed signs of strength on Friday.In Japan, gains are particularly strong, with the Nikkei 225 rising 1.9 per cent to 52,286 points, supported by the yen's sharp overnight decline against the US dollar. The yen's weakness is a result of the Bank of Japan's confirmation of interest rates the previous day.

Bonds
In the U.S. bond market, treasuries extended the notable downward move seen late in the previous session. As a result, the yield on the benchmark ten-year note, which moves opposite of its price, climbed 3.5 basis points to 4.093 percent on Thursday.

Analysis
UBS raises the ASMI target to EUR 640 (565) – Buy
Bank of America raises the Airbus target to EUR 256 (251) – Buy
Bank of America raises the DWS target to EUR 62 (60) – Buy

Produced by MBI Martin Brückner Infosource GmbH & Co. KG on behalf of Swissquote. All news is acquired with journalistic accuracy. No liability is assumed for delays or errors.

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